Chevrolet sold 11 million vehicles in the best quarter in company history

Chevrolet sold 1.1 million cars worldwide in the first three months of 2011, representing a 15% increase as compared to the first quarter of 2010, and the highest figure for a first quarter sales of brand history.

"I started as Chevrolet's centenary year could not be better," said Joel Ewanick, general manager of marketing for GM. "The results achieved in the first quarter are a clear indication of positive customer reaction to our new range of products, a reaction that can be achieved only when the customer really listen. Over time, Chevrolet has developed strong relationships with customers on the most important markets in South America, Europe and Asia. We want to strengthen that relationship by launching the Chevrolet brand in Korea and a growing number of large vehicles that leverages the successful launch of the Chevrolet Cruze. "

Chevrolet Worldwide

Last year, Chevrolet was the only car brand in the top five global brands that managed to increase its total market share - representing approximately 5.8% of all vehicles sold globally.

Findings from the Chevrolet brand has continued to increase over the first three months of 2011, quarter the company recorded against the same period last year, made substantial profits from the sales of four of the five main markets, including:

In the United States, Chevrolet sold 416,505 vehicles in the first quarter, an increase of 23%. In February, the Chevrolet brand has been the highest volume of sales in the United States.

In China, Chevrolet sold a record 159,303 vehicles in the first three months of the year, an increase of 17%.

In Brazil, Chevrolet sold 142,734 vehicles in the first quarter, a decrease of 9% compared with record sales of the mark in the first quarter of 2010.

In Mexico, Chevrolet sold 37,291 cars in the first quarter, an increase of 12%.
In Argentina, Chevrolet sold 34,103 cars, an increase of 21% for the first quarter. Chevrolet has made three sales to record levels on the South American market, the largest sales figure mark for January, February and March.

In Europe, Chevrolet sold a total of 112,482 vehicles, an annual increase of 7%. Throughout this period, Chevrolet increased its market share in nine European markets, doubling sales mark in Denmark and Turkey, increasing sales figures in France and Russia by 80% and 51%.

It is estimated that the global development of the company will not stop here. On this will help the Korean market, in which the deposed GM Daewoo Chevrolet leading brand position. In March, GM's sales in Korea rose by 60% the previous month, as a result of launching new brands and new Chevrolet products, such as Orlando models, Spark and Cruze. In Korea will be launched soon and other models such as the Captiva SUV and hatchback Cruze.

"The proposed change will strengthen this Chevrolet GM South Korean market," said Mike Arcamone, President and CEO of GM Korea. "We noticed one major development opportunities of the most iconic car brands in the world."

Cruze ranks first among the world's largest Chevrolet car sales numbers

In addition to the global expansion of Chevrolet, it diversify its vehicle range.

Backed by a successful launch in the U.S. and continued growth in China, sold 150,652 Chevrolet Cruze sedan models in the first quarter of 2011 - an increase of 117% from the first quarter of 2010. Since its launch in 2009 of the Cruze in Europe, Chevrolet has sold nearly 600,000 globally units:

It is expected that the Cruze sales figures will continue to increase as a hatchback version of the Cruze, which will be offered for sale in Europe this summer, and then other international markets. In Europe, only the compact segment accounts for more than a quarter of total sales and about 65% of vehicles are compact hatchback versions.

The small Cruze Spark and soon will join the new small car Aveo / Sonic, model to be sold in Europe in mid-and which will be launched in other countries during the years 2011 and 2012. In addition, the new Chevrolet Malibu mid-size model will be launched this year in several markets in the world.

With the launch of the new Malibu, Chevrolet continues to develop its global portfolio with fuel-efficient vehicles. Models Spark, Aveo / Sonic, Cruze, Volt and Malibu competes in the four largest vehicle segment in the world, representing 54% of the total sales of vehicles available at an affordable price recorded in 2010.

Source: http://www.chevrolet.com/

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